Creative Concept

Art Direction

Gustav Stockman

Jacob Landahl

Emelinn Heikkinen

Ella Masus

Laurens van Tour

Visual Communication


Web Design

Laurens van Tour

Gustav Stockman

Look Book Production

Jacob Landahl

Ella Masus

Emelinn Heikkinen


Beata Cervin


Toussaint, Nisch Management

Emma B, Mikas

Keyla R, Mikas

Hair and Make Up

Mia Wahlström


BT Studio, Stefan Karlström


Brandfactory, Stockholm 2018

Fashion Department

Program Director

Pär Engsheden

Course Director

Göran Sundberg


Maria Ben Saad

Martin Bergström

Ulrika Elovsson

Christian Lippich

Lisbeth Stålborg

Visiting Tutors

Annika Berner

Margareta van den Bosch

Kumi Edström Kawaji

Svitlana Kovalenko

Manush Mirzakhanjan

Tippan Nordén

Marie-Louise Nordin

Karin Smeds

Susanna Strömquist

Ninha Svensson

Charlott Vasberg

Special Thanks

Pär Berglund

Jonas Clason

Lee Cotter

Karin & Makoto Horisaki

Anna-Karin Karlsson

Märta Mattsson

Kicki Olivensjö

Maj-La Pizzelli

Visual Communication

Program Director

Samira Bouabana

Course Director

Stefania Malmsten


Peter Ström

Jonas Johansson

Visiting Tutors

Maria Ben Saad

Philip Warkander

Jenny Källman

The Fashion Show

Show Coordinator

Marika Hanson

Model Agencies



Le Management

Slash.ten Models

Nisch Management


Ingrid Kempe



Make Up

Lilly Ahlqvist

Linda Florin

Sara Fröjd

Josephine Golan

Åsa Aldén-Hegewald

Jennifer Kallin

Rebecka Madera

Linda Stenbacka

Josefine Vesterlund

Special Thanks

Bröd & Salt

Depend Cosmetics

Grand Hôtel


PAP Studio

Red Bull


Special Thanks

Bångska våningen

Skånska Spritfabriken

Nya Carnegiebryggeriet

Stockholms Bränneri

Richard Juhlin


Fentimans DryckSTHLM


Director of External Relations

Annika Berner


Sofia Hulting

Click the videos to jump between worlds.

Fashion Students
Dat Danh

I have worked with the three keywords that Baron stands for: business, travel and hunting. In my project I also wanted to emphasize the charm of the aristocracy and of royalty in Swedish history. The manor and the country life that Baron represents were also something that inspired me. But my childhood was something very different. My parents came to Sweden as refugees, as boat people in the 1980s, and I grew up in a tough part of Malmö where life was all about streetwear and what this represented.

Materials: wool, silk, velvet, corduroy, leather, sheared cotton and polyester. Technique: screen printing and pleating.

Special Thanks to

Hanna Ross

Pär Berglund

Jan-Carl Adelswärd

Marie Isacsson
Play and Prejudice

The collection portrays a meeting of two worlds that has been fused into a narrative. Shapes and silhouettes are created by examining the traditional suit which has been deconstructed and then built up once again. Subtle humour is reflected with style and precision.

Special thanks to

Pär Berglund

Jan Carl Adelswärd

Hanna Ross

Tärnsjö garveri

Nyström Sthlm

MG Leather



Communication Students

Our work is based on an ambivalence that arises when one finds oneself in between two different worlds. In Dat Danh and Marie Isacsson’s collections there are garments that place the wearer in a borderland but which, in themselves, act as a link between two different worlds. With the help of the model’s expression and the use of lighting, reflections and projections, we create an interplay between these two worlds.

click to show


Worlds Apart

Art direction

Gustav Stockman, Frida Borgstedt, Laurens van Tour


Sara Dehlin


Abraham Engelmark

Hair Stylist

Filippa Jenny Holm

Make Up

Emma Stockman


Amanda, Stockholmsgruppen

Emil, Le Management

Special thanks to

Natan Gullström

Phil's Burger

Droem Studio